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Allison Gould

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Business in Business & Finance

Business & Finance | Business

eBay Is Playing Catchup, But Will It Work? - Racked

Even with 171 million users, the online shopping giant is grasping for relevancy.

Business & Finance | Business

The Startup Teaching Languages That Have Almost No Teachers

After failing to find a Buryat instructor, Inky Gibbens launched Tribalingual to offer e-courses in endangered languages spoken only by thousands of people.

Business & Finance | Business

Amazon Prime members will get special discounts at Whole Foods

Amazon Prime members will receive special discounts at Whole Foods. The Federal Trade Commission has approved Amazon's acquisition of Whole Foods.

Business & Finance | Business

End of the checkout line: the looming crisis for American cashiers | Technology | The Guardian

Donald Trump is fixated on a vision of masculine, blue-collar employment. But the retail sector has long had a far greater impact on American employment – and checkout-line technology is putting it at risk

Business & Finance | Business

10 Essential Business Skills to Learn Before You StartUp

Your successful startup needs to have the following skills alongside those technical ones that you already possess

Business & Finance | Business

How to Make Your Business Fully Remote in 7 Steps

Converting a traditional business to one that's fully remote can be intimidating. But take things one step at a time and you'll pull it off.

Business & Finance | Business

Sheryl Sandberg Is Being Approached to Replace Travis Kalanick as CEO of Uber | Inc.com

The beleaguered ride-hailing company wants to tap the Facebook COO, according to a source close to Uber board member Arianna Huffington.

Business & Finance | Business

Amazon is gobbling Whole Foods for $13.7 billion

Amazon has made a bid to buy Whole Foods in what would be a whopping $13.7 billion deal. The all-cash acquisition (which includes Whole Foods Market's net..

Business & Finance | Business

A Daily Social Media Checklist That Will Double Engagement

Looking to increase your social media engagement? You need a plan! Here's your daily social media checklist with exact steps you need to take.

Business & Finance | Business

21 Secret Facts About Successful Online Businesses That Nobody Understands

This post will look at 21 "secret" facts that set successful online businesses apart from the rest. If you want to succeed at building your online empire. Take note.

Business & Finance | Business

5 Keys To Building A Strong Social Media Audience | Inc.com

Fitness entrepreneur Amanda Bucci helps explain how it really works.

Business & Finance | Business

75 Ideas for Businesses You Can Launch for Cheap or Free

It takes courage and dedication to start your own business, but not much cash.

Business & Finance | Business

7 Things You Must Do to Grow a Fanatical Following Online

Even with technology at their fingertips, your audience members want to hear real stories and connect in meaningful ways. Give them that, and they'll become loyal followers.

Business & Finance | Business

The Perception of Influence vs. Actual Influence | Inc.com

With everyone being a content creator, the line between true influence and less-than-true influence has been blurred.

Business & Finance | Business

Here's What 2016 Taught Us About Content Marketing and SEO

Success as an internet marketer requires constant appraisal of trends and vigilance for what isn't working any longer.

Business & Finance | Business

How To Do Twitter Marketing in 10 Minutes a Day

If you’re low on time, here’s a plan for getting all your tweeting done in 10 minutes a day.

Business & Finance | Business

A 5-Step Checklist to Maximize Press Coverage for Your Business

You're doing PR all wrong. The good news: It isn't hard to start doing it right, and it might even cost less than you think.

Business & Finance | Business

These 7 Free Podcasts Will Save You $100,000 On a Wharton MBA

Want to learn about digital marketing? Monetizing your content? Scaling your startup? There's a podcast for that.

Business & Finance | Business

How Marketing Changes When Shopping Is Automated

Products will flow to our homes like a utility, as electricity and water do.

Business & Finance | Business

How Growing Technologies Can Help Your Small Business

Although opening a small business is never easy, today entrepreneurs have a number of useful tools available to them. Thanks to new...

Business & Finance | Business

Marketing Technology is Changing the World. And Marketers Are Getting Left Behind.

In an early episode of Mad Men, Don Draper spars with a researcher about the value of the customer insights she’d collected. Don argued that creatives need to show the future, not the past, and that data couldn’t show a brand where to go.

Marketing has evolved a lot over the last 50 years. Now, data commonly informs copy, and marketers often test and improve creative concepts before launching broadly.

Business & Finance | Business

A LinkedIn Employee Reveals How to Dominate the Network | Inc.com

Get the scoop on how LinkedIn uses content marketing to build its brand online--and apply it to your own efforts on the platform.

Business & Finance | Business

4 Misconceptions About Personal Branding You Need To Abandon Right Now

If you're in any corner of technology or marketing, you need to widen your web presence beyond LinkedIn.

Business & Finance | Business

Here's A Toolkit for Creating a Loyal Instagram Following

These brands were built on Instagram. They share their strategies for creating a loyal following and driving sales on the platform.

Business & Finance | Business

It’s 2016, So Why Do Almost Half of Small Businesses Not Have a Website?

New survey finds having a company website is not a priority among small business owners

Business & Finance | Business

Top 5 Marketing Automation Tools for Small Businesses | BusinessBlogs Hub

For reasonable monthly or annual rates, marketing automation tools are available to small businesses to save time and money on their online marketing

Business & Finance | Business

Tips on how to grow your small business

Transitioning from a lesser experienced start-up to a budding, small-to-medium-sized business can be an exciting yet confusing process, particularly if you’re investing a lot of time scoping out the best tools and strategies to help your business flourish.

Business & Finance | Business

How to spot a deal on Black Friday

This week on a special MashTalk, we share our advice for how to spot a true deal on Black Friday.

Business & Finance | Business

5 Financial Tech Insights for Small Business Owners

Small business owners wear a lot of hats while learning to build a solid business foundation. One that may not fit so comfortably is the financial technology hat. Learning how to get all systems in place for successful eCommerce can be complicated and the

Business & Finance | Business

This young director is helping one of the world's biggest media agencies to engage with startups

Hannah Blake is open innovation director at MEC Global, which employs 5,000 people worldwide and sits under the WPP umbrella.

Business & Finance | Business

How Smart Entrepreneurs Prepare for Business Travel

Running a business often requires running around the country (or even the world) in order to meet with investors, connect with clients, and build a support network. If you're traveling regularly for w

Business & Finance | Business

5 Essential PR Tips for Small Businesses | Gillian Small

Elaborate public relations campaigns can often be an expensive undertaking. Creating a PR campaign to fit the needs of your small business will require focused time and effort, but doesn't have to break the bank. Below are a few tips to keep in mind when

Business & Finance | Business

This is where most startups go wrong

Stephen Lake, CEO of Thalmic Labs, explains the common mistakes entrepreneurs make when starting a business.

Business & Finance | Business

16 quick small business marketing tips from the experts - Talented Ladies Club

Need to give your small business marketing a boost? Read 16 quick marketing tips from the experts.

Business & Finance | Business

Fun Fall Social Media Marketing Ideas for Your Business - WPamplify

Blog post about Fun Fall Social Media Marketing Ideas for Your Business. Click here to read more.

Business & Finance | Business

Silicon Valley's 91-year-old designer - BBC News

Barbara Knickerbocker-Beskind was always inventing things, as a child and as an occupational therapist. Now, at the age of 91, she works for the design and innovation firm IDEO.

Business & Finance | Business

College Majors Where Women Go on to Make More Money Than Men

Want to make more money than men? Major in engineering. A new study found that female engineers outearn men—at least at the beginning of their careers.

Business & Finance | Business

How to choose the perfect app for your business

Choosing a business app is not the same as choosing a consumer app. You can’t just download and delete it when it doesn’t do what you intended it to.

Business & Finance | Business

5 Steps to Creating a Viral Video? Do Tell. | Inc.com

There are probably five steps you can take to make your video go viral. I wonder what they are.

Business & Finance | Business

8 Ways That Blogging Will Kickstart Your Startup

In this age of relationships, you are a very important element of your new brand, and it's never too early to start marketing the value of your expertise, insights and ideas.

Business & Finance | Business

'I Read This 20 Times:' Five Founders Pick The Best Books For Startups

Five founders pick the best books for startups. One French entrepreneur recommends a literary classic she's read 20 times and says the principles within it have everything to do with her business. Entrepreneurs from around the globe weigh in with their mo

Business & Finance | Business

What Marketing Experts Don't Understand About Blogging

Blogging isn't just limited to WordPress. Here's how you can use social media sites like blogs.

Business & Finance | Business

8 Outside the Box Marketing Ideas Your Business Should Try in 2015 | Inc.com

Forget classical thinking with your marketing--2015 is the year that you want to start digging into the more inventive side of how you market yourself and your products.

Business & Finance | Business

"Puff, The Magic Dragon" Restaurant Chain is in the Works | Mental Floss

If the company that created the Rainforest Cafe has its way, you could soon be eating in a "Puff, The Magic Dragon"-themed restaurant.

Business & Finance | Business

How social media influences consumer buying decisions - Tampa Bay Business Journal

Brand awareness, website traffic and fan engagement are a good start, but they don’t cover what makes social media marketing important.

Business & Finance | Business

3 Reasons Why No Small Business Should Hire a PR Agency

Sir Richard Branson once famously remarked, “Publicity is absolutely critical. A good PR story is infinitely more effective than a frontpage ad.” The problem is, with PR agencies charging retainers of $3,000 to $10,000 per month, few entrepreneurs can even let themselves imagine what a full-page article or TV appearance could do for their growth.

Business & Finance | Business

4 research-backed signs you're meant to be an entrepreneur

Could you be the next Mark Zuckerberg? While about 43% of American kids and adolescents say they plan to start their own businesses, just 13% of adults in the US are engaged in entrepreneurial activities.

Business & Finance | Business

How did Taylor Swift earn her place as one of Forbes' most powerful women?

Forbes announced today that Taylor Swift has entered at number 64 of the World’s 100 Most Powerful Women list. With five platinum albums in nine years, and seven Grammys under her belt, it's unsurprising that the 25-year-old country music sensation turned worldwide superstar has made it, but what changed in the past year to for her to be deemed more influential than ever?

Business & Finance | Business

How to Make Your Brand Irresistible to Millennials | Inc.com

Millennials are one of the hottest topic in marketing. Here's how to really appeal to them.

Business & Finance | Business

Starbucks ends 'Race Together' campaign in stores, effort not over - Yahoo News Canada

Read 'Starbucks ends 'Race Together' campaign in stores, effort not over' on Yahoo News Canada. Starbucks Corp head Howard Schultz told employees on Sunday they will no longer be encouraged to write "Race Together" on drinks cups, but the compan

Business & Finance | Business

Barbara Corcoran on How to Start Your Own Business on the Side

It’s often easier to start a new business while you’re still doing your day job, following a hunch that what you love might be just what a lot of customers out there are willing to pay for!

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